Postal Systems to be featured as part of this years PODI AppForum in Las Vegas.

Postal Systems CEO, Ricardo Perez, Will be joined by Jeff Harris, CEO, JSA and Serge Grichmanoff, CEO, SG Analytics to discuss increasing customers response rates.

We have implemented some really exciting new strategies that we have been using to enhance our customers data that allows for increased response rates and more precise marketing efforts. Are you going to be at AppForum this year? If so make sure not to miss our presentation. Here are the details below:

Using Data Enhancement to Increase Response Rates

How do you increase your response rates by three to ten-fold on your next campaign? The old saying is that response is 40% list, 40% offer, and 20% creative. So making sure your list and data is top notch provides the most bang for the buck. How can you improve your list? This session will review a real-life campaign that achieved outstanding results.

Visit AppForums cross media track details for more details on this event.

Interested in learning more about how we can use data enhancement to increase the response rates of your direct mail, online or integrated marketing campaigns?